BASF & Filmaka present: 15 minute Pit Stops

By 2025, our innovations in electric car battery materials aim to reduce the charging time to just 15 minutes. This is four times faster than today. The brief to aspiring filmmakers was simple: In 2025, when it only takes 15 minutes to recharge your car, what would you do with those 15 minutes to recharge yourself?

 

Entrants had to send in their pitches, treatments and scripts for an original short film based on this question. Filmmakers from far and wide applied and out of 100 submissions, three lucky winners each received a production budget to produce and deliver their short film in just three weeks. Watch the three winning films below and learn more about the producers, their ideas and how they imagined a 15-minute-recharge could benefit us all in the future.

Feeling inspired? What would you do with 15 minutes? Join the conversation on Twitter, Facebook , Instagram or LinkedIn using the hashtags #15MinuteRecharge #Reason4Optimism

Ozum Bobaroglu Domianus - Unplug your mind

Ozum Bobaroglu Domianus is an independent filmmaker, screenwriter and photographer based in Los Angeles. Following her BA in anthropology, she has completed three graduate programs in directing, producing and business and management of entertainment in UCLA. The project she most recently took part in was HBO's most-watched comedy series "Ballers" with Dwayne Johnson.

"I'm very proud to be a part of the communication campaign for BASF because their vision of a brighter future allows all of us to sleep a little easier. BASF's optimistic outlook in the cutting-edge exploration of scientific solutions for human health sets the global standard. The movie elaborates on this concept and shows how connecting with nature and taking 15 minutes to do some self-exploration is one of the quickest and best ways to recharge ourselves. BASF's technology for speedy charging will also create greater convenience for drivers of e-cars."

When I read the script of "Unplug your Mind", I was already impressed by the power of the story and the movie started already running in my head. For me the film's magic moment is when the stressed-out business man realizes that he won't be able to spend the waiting time with his beloved gadgets. The "Unplug your Mind" story turns the 15-minutes charging time from a burden into a gift - 15 minutes of precious leisure time to relax, to take care of yourself, to recharge your batteries. The thinking of 'being optimistic about the future' comes across very strong and in a very emotional and human way.